In 2015, the company launched Coinfloor Market, a broker-based peer-to-peer marketplace, which allowed consumers to buy bitcoin from licensed brokers. They established a "no-fee" policy for bitcoin trading in 2017. In December, they announced the discontinuation of the policy "to be more in line with industry practice." Currently the rate of all CoinfloorEX trading fees are 0.03 percent of the value of the transaction.
In January 2019, the company announced that CoinEX, the company's crypto futures exchange, had spun off into CoinFLEX, which would offer physically-settled crypto futures contracts. CoinFLEX is owned by a consortium of investors including Coinfloor, Roger Ver, and Trading Technologies.
Partnership with Trading Technologies
In July 2018, Trading Technologies announced that it had partnered with Coinfloor in order to fight crypto market manipulation on Coinfloor's trading platform. To accomplish this, TT uses its "Score" technology, which is designed to streamline the process of digital market surveillance and regulation.
Despite the major surge of interest and activity in the crypto markets space in 2017 and 2018, by October 2018, the drastic decrease in the price and trading volumes of bitcoin led Coinfloor to cut its staff. The company's CEO, Obi Nwosu, described the cuts as "staff changes and redundancies" in order to conduct "a business restructure to focus on our competitive advantages in the marketplace and to best serve our clients." According to a Financial News report, approximately 40 of Coinfloor's staff were cut.
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